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Advantages of Digital Transformation

Administrator - MSP abril 3, 2022 DAT# 1.277

The most important thing is to consider digital transformation as an opportunity that will allow you to carry out practices to obtain new techniques and skills as a result.

Provides new customer experiences.

2.Improves operational efficiency.

3.Generate new forms of income

4.It has the ability to respond quickly to changes in the market.

Gives a competitive advantage to the company.

Promotes the culture of innovation within the company.

7.Improve internal collaboration.

8.Deepens data analysis (Big Data).

Software is the main element in business models. The customer experience continues as one of the most important points.

Digitization, considered a process and not an objective, requires having an attitude of constant change and adaptation, which requires leaving a comfort zone to take on new opportunities.

You need to understand how fast the world is moving, the need to adapt in every organization.

Digital transformation does not mean having an online business and using your brand image through a web page. This new panorama that provides opportunities requires a complete transformation in the company and the work culture in all its departments.

What digital transformation is not:

1.Set up a CRM

2.Computerize company processes

3.Digital Marketing

4.An online store

5. Have a website

It is a reality that companies, workers and consumers have changed their ways of behaving. The client, whom we seek to please, has more and more information, decision-making power and information channels. The consumer is increasingly connected, interacts more and trusts the brand that provides loyalty. The workers and the company change technology and culture to adapt to customer demands.

Companies and their workers need to adapt in order to face the challenges of an unpredictable and changing world, companies have to be liquid and workers too. This is not achieved only with the incorporation of technology, there must be a change of «mindset» in the company that develops the technological skills of the collaborators and the development of critical skills.

In Digital Transformation, four types of technology can be identified that come together to be more efficient: Big Data, the cloud, social business and mobility. The transformation is related to the value of services, the improvement of the business model, innovation, differentiation and strengths.

What should you do to incorporate digital transformation?

Compete

Companies must be up to date with technologies and their tools.

Strategy

Defining the digital strategy of the company requires that all departments join the change and work together. The internal culture of the organization has to be totally digital.

Evolve

Human Resources, must open the doors to workers to a new digital environment in which they can enhance their ingenuity, innovate and adopt entrepreneurial attitudes.

implement projects

Define the strategy considering the digital environment and the client.

Optimize

Analyze the digital transformation by developing measurements for improvement, planning and future projects.

Today the speed of change is remarkable. Both companies and consumers cannot avoid making new business strategies for the future. They are all part of a gear in which digitization opens the doors to new behavior models. In this time of change, training in Digital Transformation is an opportunity for your business.

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