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Dynamic Merchandising App

Administrator - MSP enero 9, 2024 DAT# 1.021

The merchandising system developed by MSP as part of its Mobility in a Box suite of solutions, is a tool designed to facilitate obtaining information about products on display at the point of sale. This application, compatible with mobile devices such as smartphones or handhelds, provides key details such as product position on the shelf, display price, competitor prices, planogram, product status, POP material, warehouse inventory, returns and suggested orders.

Advantages of the Merchandising App

Discover each of the advantages offered by the Dynamic Merchandising App, so you will know exactly what it offers you.

Increased visibility at the point of sale

The application provides detailed information on the status of products at the point of sale, improving visibility and facilitating strategic decision making.

Ease of operation

Both sales reps and supervisors can use the application easily, streamlining operations at the point of sale and optimizing work time.

Use of mobile devices

The application can be used on smartphones, making it less conspicuous in self-service retail environments. This allows sales representatives to work more discreetly and efficiently.

Tracking of times and movements

The merchandising system allows knowing the times and movements of personnel in the field through GPS. This facilitates the management of resources and the optimization of work routes.

Highly parameterizable

The application adapts to the company’s current processes, making it versatile and adaptable to different operations. It can be configured according to the specific needs of each business.

Industry best practices

The Merchandising App incorporates best practices from the promotion and merchandising industry. This ensures that the tool is effective and aligned with industry standards.

Tested and used worldwide

The application has been tested and used by leading companies in different sectors worldwide. This supports its effectiveness and reliability, and demonstrates its ability to adapt to various business needs.

Real-time information

The Merchandising App provides real-time information, enabling agile and accurate decision making by the marketing and product department. This helps to optimize commercial strategies and improve the company’s competitiveness.

On-line report generation

The application allows online reports to be obtained and downloaded to MS-Excel. This facilitates data analysis and decision making based on concrete and updated information.

Data security

The application ensures end-to-end security through proprietary data encryption algorithms. This protects sensitive company information and ensures the confidentiality of business data.

Implementation and Technical Requirements

The MSP merchandising system is offered as a cloud service, which eliminates the need for additional infrastructure and simplifies implementation. Access to reports and the management console is provided securely via the web.

Mobile device technical requirements:

Android 4.4 operating system or higher.
1GB RAM (minimum)
16GB storage memory
Color and touch screen
Communication GPRS/EDGE/3G/WiFi
Integrated GPS (optional for localization)

Integration and Technical Assistance

The solutions based on the Mobility in a Box suite have the ability to integrate with various management systems in the company, thus allowing data to be supplied and consulted in real time to the internal system (ERP). Integration requires the parameterization of interfaces according to the specific requirements of each business.

It is important to mention that the solutions of the Mobility in a Box suite have basic technical assistance services during working hours, and the option of contracting NON-STOP technical assistance services for continuous support is also available.

The MSP merchandising system is a comprehensive tool that simplifies product management at the point of sale. It offers a number of significant advantages, such as increased visibility, ease of operation, adaptability, real-time information and data security. In addition, it is quick and easy to implement and can be integrated with other internal company systems. By using this application, companies can improve their efficiency and effectiveness in merchandising operations, which translates into greater success at the point of sale.

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