In Mexico, 14.7 million mothers work to contribute to the household economy; and this number continues to rise.<\/p>\n
Men and women are employed at work to achieve a better quality of life and there are tasks such as cooking for which they have no time left. That explains the disproportionate success of applications that offer users the ability to order food from the comfort of their home or from the work office, without even having to lift the horn.<\/p>\n
Decades ago, fast food outlets became popular, because they responded precisely to the need to make consumption more practical in a society that was beginning to accelerate; Over the years, consumers’ eyes turned to pizzerias; the secret was none other than how quickly they could have hot food delivered to their doorstep.<\/p>\n
But consumers are no longer enough to order pizza, they are now looking for new food alternatives, from fitness that takes care of their body image, those who prefer food with homemade flavor, to much more sophisticated menus, those that we find in a good restaurant but rarely offered to take away.<\/p>\n
In our country, it is estimated that annual sales in internet food orders exceed 500 million pesos, thanks to a record of more than 60 thousand orders per month.<\/p>\n
Millennials prefer to use their Smartphone to order or request information, than to make a phone call; Studies of consumer behavior reveal a marked tendency for young people to avoid interaction with other people when it comes to commercial matters.<\/p>\n
At the end of the year, in Mexico almost 96 million active smartphones were registered, which means a wide and easy target for restaurateurs to captivate, because according to international sales firms through Apps, once a person orders through of the internet, he does not do it again by phone.<\/p>\n
In recent months, food delivery sales have grown by 8%, however, the percentage could be much higher if establishments bet on technology to market.<\/p>\n
For those who know that the profitability of businesses is largely based on the integration of technological tools, the company MSP Mobility has developed an application called App Home Delivery – Restaurants, which allows diners to communicate directly with the restaurant, review from your phone the varieties of the menu, order, include notes on particular specifications of your dish, pay with a debit card and rate the service.<\/p>\n
For restaurateurs, a social media strategy is enough to make their online ordering service known to those who are immersed in the digital world and who would do everything to have good food in a short time and without much effort. No matter the size of the establishment, betting on young consumers is a safe bet.<\/p>\n
As if the benefits of providing the service over the Internet were few, a fact that draws attention is that digital consumers are willing to spend an average of 30% more than traditional diners.<\/p>\n
People need businesses of all sectors to respond to one of our most felt needs: lack of time and that is where endless opportunities for business open up.<\/p>\n","protected":false},"excerpt":{"rendered":"
In Mexico, 14.7 million mothers work to contribute to the household economy; and this number continues to rise. Men and women are employed at work to achieve a better quality of life and there are tasks such as cooking for which they have no time left. That explains the disproportionate success of applications that offer […]<\/p>\n","protected":false},"author":1,"featured_media":3507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[108],"tags":[],"class_list":["post-3043","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-mobile-business-solutions-es","post_format-post-format-image"],"yoast_head":"\n