Enterprise mobility

Ours is a premier mobile application development company in Mexico and in the global iOS / Android OS / WM market. We partner with companies to assess their level of mobile readiness and help them prepare before heading to the «Mobile First» organization.

First, we classify the company into null, exploratory, intermediate or expert categories depending on the current state of its mobility. From there, we prepare them in their transformation to a «Mobile First» organization, with the following approach:

• Middleware development strategies, data security management, application management and user interface design (UX / UI)
• Device management
• Evaluation of regulatory compliance
• Design architecture, infrastructure and the appropriate technological base.

Developing a mobile application involves more than just developing the tool. User experience is the most important factor here. About 40% of users will exit an app if the experience is slow or inconvenient, and 66% prefer to use something with a nice design and ease of use. Businesses simply cannot afford to lose the user experience; Expectations are soaring in today’s digital world and there is a lot of pressure from competitors. As a fast growing mobile app development company for iOS, Android and WM, we are immersed in market research with the goal of creating a fantastic user experience.

As the first in the market to lead the evolution of mobile application development from the early days of the Palm handheld to today’s sophisticated Smartphones, Tablets and Wearables. We know mobility perfectly, therefore, everyone from large corporations to startups has entrusted your initiatives and continues to do so. Our services include: native app development, hybrid app development, and mobile web app development for phones, tablets, and portable devices on all platforms: iOS, Android, and Windows.

Not all applications require a native approach. We follow a native, hybrid or cross-platform application development approach based on factors such as cost, time to market, user experience, type of application; each approach has advantages and disadvantages.

Mobile app testing is one of the most important aspects of the development process, ensuring that apps work consistently across a wide range of mobile devices, platforms, and networks. We have tested mobile apps on more than 100 devices on many platforms, employing best practices / automation tools and processes to ensure flawless performance with zero errors.

Mobile applications often require integration with:
• Various data sources
• Multiple backend systems
• Middleware applications
• MEAP / MADP
• ERP (SAP, Microsoft ERP, Odoo, Oracle ERP, Liferay, Sage ERP, etc.) – CRM (Salesforce, Microsoft Dynamics, Oracle Sales Cloud, SugarCRM, VTiger, Sage CRM, NetSuite, etc.)
• E-commerce platforms (Magento, Shopify, Opencart, nopCommerce, osCommerce, WooCommerce, AspDotNetStorefront, etc.)
• Email services
• Courier services
• Reporting services
• Analytics – Content management systems (Drupal, Sharepoint, Joomla, Wordpress, Kentico, Liferay, Alfresco, Umbraco, DotNetNuke, Typo3, Sitefinity, etc.)
• Payment methods
• Data sources
• Social networks (Facebook, Twitter, LinkedIn, WhatsApp, Pinterest, Flickr, Instagram, Google Plus, etc.) and more.

We have the ability to implement all of these integration requirements precisely:

• Multiple backend systems – Multiple data sources – Middleware applications
• MADP / MEAP
• Enterprise resource planning (SAP, Microsoft ERP, Odoo, Oracle ERP, Liferay, Sage ERP, etc.) – Customer relationship management (Salesforce, Microsoft Dynamics, Oracle Sales Cloud, SugarCRM, VTiger, Sage CRM, NetSuite, etc.)
• E-commerce platforms E-commerce platforms E-commerce platforms Platforms (Magento, Shopify, Opencart, nopCommerce, osCommerce, WooCommerce, AspDotNetStorefront, etc.)

These integration requirements are met in a very efficient way.

The type of application and the target audience determine how it is implemented, either through regular channels such as Apple App Store, Google Play Store and Windows Phone Store if it is open to all, OR it can be managed through MDM (management software Devices) OR MAM (Mobile Application Management Software) OR EAS (Enterprise Application Stores).

It is essential to evaluate different critical metrics such as:

• Daily active user – DAU
• Monthly active user – MAU
• User Lifetime Value – LTV
• Average session duration: foreground and background
• Retention rates, participation rates
• References in the application
• Comments in the application
• Analysis of app ratings and reviews
• Application performance analysis

We use various free / paid tools like:

– Google analytics
– Burst
– Amplitude
– Kissmetrics
– Mixpanel
– Keen.io

App branding: marketing material, app website, etc.

App Store Optimization: According to a study conducted around 63% of iOS users, as well as 58% of Android users, find apps through app store search.

App distribution: to various review sites, PR sites, blogs, etc.

In-app advertising: paid ads on search engines and on social media like Facebook, Twitter, and others.